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Aura by Benjamin Moore: A Comprehensive Review of Its Pros, Cons, and Expert Tips

In this detailed review, we explore Aura by Benjamin Moore, a premium exterior paint known for its exceptional durability and color retention. Join Steven and Allan as they share their insights, tips, and recommendations for homeowners looking to invest in long-lasting paint solutions. 

Table of Contents

  • Introduction to Aura
  • Why Choose Exterior Over Interior
  • Durability and Longevity
  • Color Retention in Harsh Environments
  • Moisture and Mold Resistance
  • Investment for Long-Term Homeowners
  • Tips for Painting with Aura
  • Comparing Aura with Other Brands
  • Understanding Coverage Capabilities
  • Final Thoughts and Recommendations
  • FAQ about Aura by Benjamin Moore

Introduction to Aura

Aura by Benjamin Moore is a premium paint designed specifically for exterior applications. It offers superior durability and exceptional color retention, making it a top choice for homeowners. With its advanced formula, Aura withstands harsh weather conditions while maintaining its vibrant appearance.

Why Choose Exterior Over Interior

Choosing the exterior version of Aura is essential for achieving long-lasting results. The exterior formula is engineered to resist fading and weather damage, unlike the interior variant.

  • Enhanced durability
  • Better color retention
  • Weather-resistant properties

Durability and Longevity

Aura by Benjamin Moore is known for its impressive durability. This paint is designed to endure various weather conditions, making it perfect for exterior applications.

Key Features

Its long-lasting nature is attributed to several factors:

  • Strong adhesion
  • Resistance to fading
  • Weather-proof formulation

Color Retention in Harsh Environments

One of the standout features of Aura is its ability to retain color over time. In extreme climates, like Texas or Arizona, this property is crucial.

Benefits of Color Retention

Maintaining vibrant colors has several advantages:

  • Less frequent repainting
  • Enhanced curb appeal
  • Protection against UV rays

Moisture and Mold Resistance

Aura by Benjamin Moore excels in moisture resistance, making it ideal for humid climates. If you live in areas prone to moisture, this paint helps protect your home from mold and mildew.

Benefits of Moisture Resistance

Choosing Aura can offer several advantages:

  • Prevents mold growth
  • Protects against moisture damage
  • Enhances paint longevity
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Investment for Long-Term Homeowners

Investing in Aura is wise for homeowners planning to stay long-term. Its durability and color retention reduce the need for frequent repainting.

Why It’s Worth the Upgrade

Consider these points when deciding on your paint choice:

  • Long-lasting performance
  • Enhanced home value
  • Less maintenance over time

Tips for Painting with Aura

Painting with Aura can be an enjoyable and rewarding experience. With the right techniques and tips, you can achieve a beautiful finish that lasts for years.

Preparation is Key

Before you start painting, proper preparation is essential. This ensures that the paint adheres well and looks great.

  • Clean surfaces thoroughly
  • Repair any imperfections
  • Use a primer if needed

Choose the Right Colors

Selecting the right colors is crucial for achieving your desired look. Aura works exceptionally well on darker shades.

  • Use Aura for dark colors
  • Consider lighter alternatives for white
  • Experiment with trendy colors like navy blue

Layering Techniques

When applying Aura, layering can enhance the depth of color. Follow these steps for the best results:

  • Apply a base coat first
  • Use multiple thin coats
  • Allow adequate drying time between coats

Use Quality Tools

Investing in good-quality brushes and rollers can make a significant difference. They help in achieving a smooth finish.

  • Choose synthetic brushes for water-based paints
  • Use rollers with the right nap thickness
  • Keep tools clean for best results

Be Mindful of Weather Conditions

Weather can impact paint application and drying times. Always check the forecast before starting your project.

  • Avoid painting in extreme humidity
  • Choose mild temperatures for application
  • Monitor for rain if using exterior paint

Comparing Aura with Other Brands

Aura by Benjamin Moore is a standout product, but how does it compare to other paint brands? Understanding the differences can help you make an informed choice.

Durability and Finish

Compared to other paints, Aura is known for its exceptional durability and finish. Here are some comparisons:

  • Better fade resistance than competitors
  • Superior adhesion properties
  • Long-lasting color retention

Price Points

Aura tends to be on the higher end of the price spectrum. However, it offers value in terms of longevity.

  • Premium pricing reflects quality
  • Cost-effective in the long run
  • Less frequent repainting needed

Comparison with Sherwin-Williams

When comparing Aura to Sherwin-Williams paints, such as the Emerald line, consider their unique features:

  • Aura has better fade resistance
  • Emerald offers rain refresh technology
  • Both have strong adhesion, but Aura excels in longevity
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Finish Options

Both brands offer various finishes, but Aura provides a smooth, luxurious look. This enhances the overall aesthetic of your home.

  • Aura offers matte, eggshell, and satin finishes
  • Emerald also has similar options
  • Consider your desired look when choosing

Final Thoughts

Ultimately, Aura by Benjamin Moore is a top choice for homeowners seeking quality paint. It outperforms many competitors in key areas.

  • Choose Aura for long-lasting beauty
  • Consider your specific needs when selecting
  • Investing in quality pays off in the end

Understanding Coverage Capabilities

Aura by Benjamin Moore stands out for its impressive coverage capabilities. This paint is particularly effective when dealing with deep or bold colors, making it a smart choice for dramatic color changes.

Why Coverage Matters

When painting, the coverage you achieve can significantly impact the overall cost and appearance of your project. Factors to consider include:

  • Fewer coats needed
  • Less paint required overall
  • Better finish quality

Comparing Coverage with Other Products

Using a premium product like Aura can be more economical in the long run. While cheaper paints may seem appealing, they often require more coats, leading to higher overall costs.

  • Less paint for bold colors
  • Improved efficiency in application
  • Uniform finish with fewer applications

Final Thoughts and Recommendations

In conclusion, Aura by Benjamin Moore is a worthy investment for homeowners looking for quality and longevity. Its exceptional coverage capabilities and durability make it ideal for long-term use.

Recommended Usage

Consider using Aura if you plan to maintain the same color for several years. It’s particularly effective for:

  • Deep or bold color changes
  • Homes in harsh climates
  • Long-lasting finishes
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Final Recommendations

For those seeking durability and vibrant color retention, Aura is an excellent choice. Invest in quality paint for a beautiful and lasting finish.

FAQ about Aura by Benjamin Moore

Here are some frequently asked questions regarding Aura by Benjamin Moore. These questions help clarify common concerns and highlight the benefits of this premium paint.

What makes Aura different from other paints?

Aura is specially formulated for superior durability and color retention. Its unique properties make it ideal for various weather conditions.

How long does Aura last?

With proper application, Aura can last for many years. Homeowners often report fewer repainting needs compared to other brands.

Is Aura worth the investment?

Yes, Aura’s longevity and performance make it a cost-effective choice in the long run. It reduces the frequency of repainting, saving time and money.

Can Aura be used indoors?

While Aura is primarily designed for exteriors, it can also be used indoors. Its low VOC formulation makes it safe for indoor applications.

What colors are available?

Aura offers a wide range of colors, including deep and bold options. There are numerous shades to suit any design preference.

How do I prepare surfaces for Aura?

Proper surface preparation is essential. Clean surfaces, repair imperfections, and consider using a primer for the best results.

What tools should I use with Aura?

Using quality brushes and rollers is crucial. Synthetic brushes work best for water-based paints like Aura.

How does weather affect application?

Weather plays a significant role in paint application. Avoid extreme humidity and be mindful of rain when using Aura outdoors.


If you’re looking for a premium paint that delivers top-tier performance, Aura by Benjamin Moore should definitely be on your list. Known for its exceptional color depth and superior coverage, Aura offers a smooth, rich finish that resists fading and stands up beautifully in high-traffic areas. Its Color Lock® technology helps maintain vibrant hues over time, though it can be a bit less forgiving for DIYers due to its fast drying time.

At That 1 Painter, we know how to bring out the best in high-performance paints like Aura. Our experienced residential and commercial painters use expert techniques to ensure flawless results that last—no stress, no mess. Curious how Aura really holds up? Check out our full review on YouTube, and don’t forget to subscribe for more pro painting insights! Ready to transform your space? Get your free estimate today!

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