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The Importance of Repainting the Exterior of Your Cincinnati Home


That 1 Painter is the fastest-growing painting company in the world. Painting your space can be complicated, but with our expertise, we make the process easy and stress-free for homeowners. With franchises across the nation, we have helped tens of thousands of homeowners make the best choices for their homes without sacrificing quality, and we are here to show you how.

The Importance of Repainting the Exterior of Your Cincinnati Home

At That 1 Painter, we know that painting your home isn’t just about changing its appearance—you’re investing in its long-term health and value. As the fastest-growing painting company in the world, we’ve helped tens of thousands of homeowners refresh their spaces with confidence and clarity. Whether your goal is to protect, modernize, or sell your home, a fresh coat of paint delivers benefits that go far beyond aesthetics.

Paint Locks Out Moisture

One of the most important reasons to paint the exterior of your Cincinnati home is moisture control. When you apply a new coat, you create a seal that acts as a barrier between your home and the unpredictable Ohio weather. Moisture is a major enemy to building materials such as wood, brick, metal, and masonry. Without the proper protection, water can seep into the structure, causing rot, mold, mildew, and eventual structural decay.

High-quality exterior paints are specially designed to repel water. They contain advanced resins and binding agents that lock moisture out. When you paint or repaint your home, you’re not only restoring its look but shielding it from rain, snow, sleet, and humidity. This is especially crucial in Cincinnati, where seasonal changes bring both cold, wet winters and hot, humid summers.

a view of home exterior for repainting your exterior at That 1 painter Cincinnati

Paint Helps Keep Insects Out

While it might not be your first thought, one major benefit of maintaining your home’s exterior is pest prevention. Insects, including termites, ants, and beetles, often find their way inside through tiny gaps, cracks, or holes in the siding. A newly painted surface seals those openings, providing a layer of defense against uninvited pests.

Southern Ohio and Northern Kentucky fall into a moderate-to-heavy termite risk zone. While painting isn’t a substitute for pest control services, it significantly reduces the opportunity for bugs to enter your home. Some even say certain paint colors can deter insects—light blue porch ceilings, for example, are a common Southern tradition thought to repel wasps.

Whether or not you believe in insect-repelling paint colors, painting your home will help reduce the likelihood of infestations by closing off entry points and maintaining a smooth, unbroken surface.

Extends the Life of Your Siding

Siding is expensive. According to Angi, the average cost of new siding in 2025 is around $11,525, with projects sometimes reaching over $17,000. By contrast, the average cost to repaint a home exterior is approximately $3,178. Giving your home a fresh finish is a smart financial choice—one that can extend the lifespan of your siding by years, even decades.

Wood and metal siding both suffer when left exposed. Wood can rot and warp, while metal may rust and corrode. A protective coating safeguards these materials from the elements. Rather than prematurely replacing your siding, a paint refresh can give it new life and preserve your home’s structural integrity. Don’t wait until damage sets in—repaint before wear and tear takes hold.

Boosts Property Value

While you may not recoup 100% of your investment when you sell, you’ll likely see a substantial return. According to iPropertyManagement, updating the exterior of your home with new paint can yield an ROI of up to 152%. That means a painting project costing $3,000 could add over $4,500 in value.

Even more modest estimates show an ROI of 50% or more. Painting is one of the most cost-effective ways to increase your home’s resale value, especially when compared to other renovation projects. A timely repaint can make all the difference when listing your property.

Enhances Curb Appeal

First impressions matter—especially when you’re selling your home. Curb appeal is a major factor for potential buyers, and updating your home’s exterior is one of the fastest ways to enhance it.

A freshly painted home looks clean, cared for, and modern. Neutral colors tend to appeal to a broader audience, so if you’re painting to sell, consider choosing warm grays, soft beiges, or subtle greens that blend well with the neighborhood. A new paint job signals to buyers that the home has been maintained, potentially speeding up the sale process and fetching a better price.

Personalizes Your Home

Of course, painting isn’t just for resale. Maybe you just bought a home and want to make it yours. Or perhaps you’ve lived in your house for decades and want a fresh, updated look. Either way, a new color scheme gives you the chance to express your style.

Exterior color sets the tone for your entire home. Want to stand out? Go bold with vibrant hues. Prefer something calm and cozy? Earth tones might be the way to go. With so many options available today, painting the exterior—or scheduling a full repaint—can be one of the most fun and affordable ways to personalize your living space.

Doubles as a Home Health Check

When you give your house a new exterior finish, you (or your professional painter) get up close and personal with every inch of the surface. During the prep work, painters often spot damage that might otherwise go unnoticed. Cracked siding, rotting trim, pest damage, or failing caulking—these are all issues that can be identified and addressed before the new paint goes on.

In this way, painting isn’t just cosmetic—it’s also preventive. Identifying minor problems before they turn into costly repairs is a huge benefit of regular maintenance. That’s why homeowners are advised to repaint regularly rather than waiting until problems surface.

Makes Exterior Cleaning Easier

Let’s face it: no one likes scrubbing down old, flaking paint. When a home hasn’t had an exterior update in years, the surface becomes harder and harder to clean. Dirt and grime settle into cracks and porous areas, making pressure washing almost pointless.

A smooth, sealed surface resists dirt buildup. With just a garden hose or gentle pressure wash, your newly painted home will stay looking clean and sharp with minimal effort.

Enhances the Entire Neighborhood

You might think painting your home is a personal decision, but it actually has ripple effects across your community. A well-maintained, freshly painted home improves the overall appearance of your street and may even encourage neighbors to follow suit.

Cincinnati is filled with charming neighborhoods where pride of ownership is evident. A new paint job helps preserve that charm and fosters a sense of community pride. Over time, this leads to stronger property values, safer streets, and more connected neighbors. Every time you repaint, you contribute to that momentum.

Just Feels Good

Let’s not overlook how great it feels to come home to a refreshed exterior. There’s a real sense of satisfaction that comes from giving your home the care and attention it deserves. When your house looks good, you feel good about it. And that pride can translate into better upkeep, more enjoyment, and even stronger emotional attachment to your living space.

What Happens If You Repaint Your Home?

The flip side of painting is neglect. Letting old paint continue to fade, peel, and crack opens the door to a range of issues. Moisture intrusion is one of the biggest threats, especially to wooden siding and trim. Cincinnati’s fluctuating weather conditions—including heavy rain, snow, freezing temperatures, and summer humidity—can do serious damage to unprotected surfaces.

Insects, too, are more likely to take up residence in a home with deteriorating paint. Cracks and gaps become entryways. Mold, mildew, and rot can creep in silently. Before you know it, the repair costs from skipping this maintenance could be ten times the cost of painting.

Visually, an aging home just doesn’t look inviting. Whether or not you plan to sell, this takes a toll on pride of ownership and curb appeal. A worn-down exterior can also negatively affect your neighbors, especially in a tight-knit community where home appearances matter. Regularly scheduling a repaint can prevent these issues before they escalate.

How Often Should You Repaint Your Home?

On average, you should refresh your home’s exterior every 5 to 10 years, depending on the material and local climate. Wood siding typically needs attention every 3 to 7 years, while aluminum or fiber cement can last a bit longer.

Factors such as sun exposure, humidity, and previous paint quality will influence your timeline. If you’re starting to see fading, chipping, or cracking, it’s probably time. Better to repaint early than repair late.

Trust That 1 Painter for Your Exterior Project

Painting your home is a big project, but you don’t have to tackle it alone. At That 1 Painter, we specialize in helping Cincinnati homeowners maintain and refresh their homes with confidence. Our professional crews handle everything from surface preparation to the final coat, using only high-quality materials designed for long-lasting performance.

We offer detailed consultations, free estimates, and a satisfaction guarantee that gives you peace of mind from start to finish. Whether you want to protect your siding, prep your house for sale, or simply enjoy a brand-new look, we’re here to help you feel confident about your next exterior update—or complete repaint.

Ready to Give Your Cincinnati Home a Fresh Look?

There’s no better time to invest in your home’s future. A quality exterior paint job delivers beauty, protection, and value all in one. Contact That 1 Painter Cincinnati today to schedule your free estimate. Let us help you transform your home and fall in love with it all over again.

Your home deserves it. You deserve it. Let’s make Cincinnati even more beautiful—one house at a time.

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